This course is designed to empower entrepreneurs, business owners, and marketing professionals with the essential skills and knowledge to effectively navigate the digital landscape. Each week will focus on a specific aspect of digital business, combining theoretical knowledge with practical applications.
Module |
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Understanding the Online Opportunity |
Your First Steps in Online Success |
Building Your Web Presence |
Planning Your Online Business Strategy |
Getting Started with Search |
Getting Discovered with SEO |
Making Search Work for You |
Being Noticed with Search Ads |
Improving Your Search Campaigns |
Improving Your Search Campaigns |
Getting Noticed Locally |
Helping People Nearby Find You Online |
Leveraging Social Media for Business Growth |
To enroll in this course, applicants must meet one of the following criteria: